Our suite of research databases includes sources for demographics, market research and market segmentation, plus comprehensive resources for nonprofit businesses and thousands of articles from leading business publications.
We partner with the South Metro Small Business Development Center (SBDC) to provide free workshops on a variety of small-business topics: Startup Basics, Business Plan Basics, Cash Flow Fundamentals, and Marketing Fundamentals.
5 Low-Cost Marketing Ideas for Small Businesses
Update Your Marketing Plan
Have your marketing objectives changed? Do you have new objectives? Revisit your plan and make changes with a fresh analysis of your current market. Ask our experts for help.
Create a Website
At a minimum, present basic information about your business: who you are, what you do, why you do it, and where you’re located. Then, list your business in as many web directories as possible. Need research assistance? Ask our experts.
Create a social media plan, implement it, and keep it fresh. Social media is a budget-friendly marketing tool. Focus on one or two platforms and use them well. They may also offer inexpensive, targeted advertising.
Partner with other local businesses to create marketing synergy. Take it a step further by developing a joint referral program that benefits all partners. Need help researching potential partners? Ask our experts.
Use Local Media
Become an expert in your field who can offer expertise to local journalists for their stories. Get to know your local media and journalists and create relationships. Ask reporters to mention your business when they quote you in articles.